Artists are at the heart of the industry and key to the success of the music business. Visibility, brand image and marketability are also vital as artists look to develop globally. Knowledge and education are crucial to better understand today’s challenges and identify what are the new opportunities.
Midem is keen to strengthen its commitment to working closely with artists and their teams to help them navigate in this fast-moving environment of the international music ecosystem. To do so, Midem has designed tailor-made programmes to encourage music artists’ development on a global scale.